Showing posts with label window display. Show all posts
Showing posts with label window display. Show all posts

Sunday, 22 December 2013

A retail display closer to reality....for some people!

The retail world is open to all..then why only make mannequins look non-realistic and perfectly designed?
A beautiful video on how handicapped people were measured to create mannequins that resembled them.
Watch the video at http://www.upworthy.com/i-bet-these-people-never-expected-to-be-models-but-the-results-are-so-gorgeous-2?g=7&c=ufb1

Another idea that sprung up while i was watching this video was that the way people have special stores for over sized people why not come up with special dedicated stores for handicapped people or people with some kind of disability. Coming to special spaces for them where they could experience the brand and its products, socialize with other people with similar thoughts and ideas. Also a place to become a little more in touch with life for all of us and enjoy all as one in a wonderful retail experience.

Friday, 6 April 2012

Ever painted a window display??

Hi, I came across this wonderful video of an artist painting a window for a store wIndow display. Ikiru a traditional Japanese store in New York had an artist Yoko to come and paint their window. This was a wonderful way to engage the public. Since it would attract everyone's attention who passes by the store it was a good way of marketing. Check out the video at http://www.yatzer.com/vow-33-yoko-furusho-live-in-barcelona



I feel this concept can be used to engage audiences outside the store. Not only painting but other things like drama, dance etc can also be used to attract people into the store. For example some kind of games can be used in a kids store to attract children. Or in a sports store maybe an element of sports can be used to make it more interactive.